Let \( S = \{ p_1, p_2, \ldots, p_{10} \} \) be the set of first ten prime numbers. Let \( A = S \cup P \), where \( P \) is the set of all possible products of distinct elements of \( S \). Then the number of all ordered pairs \( (x, y) \), \( x \in S \), \( y \in A \), such that \( x \) divides \( y \), is ________.